subscription pricing strategy
Design or restructure DTC subscription pricing — discount %, billing cadence, lock-in incentives, downgrade/pause logic, and churn-risk segmentation. Returns 2-3 tier recommendation with anchor/decoy structure, churn projection vs current state, and an A/B test plan with sample size and runtime. Use when the user is launching subscribe-and-save, repricing existing tiers, fixing high churn, or deciding between annual prepay vs monthly billing.
WHAT THIS SKILL PRODUCES — REAL SCENARIO
Brand has subscribe-and-save at flat 15% discount, monthly cadence, 6.8% monthly churn. Skill restructures into 3 tiers (10% / 15% / 25% with annual prepay anchor), adds pause-not-cancel flow with frequency adjust, and projects churn drop to 4.2% — recovers $87k LTV across 2,000 active subscribers in 12 months. Returns A/B test plan: 50/50 split, 4-week runtime, 3,400 sub minimum to call winner at p<0.05.
STRUCTURE — 10 SECTIONS
this is the actual section map of the skill file. content of each section is the part you pay for.
- 01when to invoke
- 02brand brain context required
- 03inputs from user
- 04process
- 05discount math floor (quick formula)
- 06sample size for a/b test (rough)
- 07output template
- 08output checklist
- 09anti-patterns
- 10edge cases
WHAT YOU GET
- ▸full 160-line SKILL.md
- ▸frontmatter contract for agent harnesses
- ▸step-by-step process + decision rules
- ▸output format spec + edge cases
- ▸commercial license — perpetual, modify privately
- ▸all v1.x updates
BRAND BRAIN FIELDS REQUIRED
THE LIBRARY — BEST MATH
$99
this skill + every other skill in the catalog. break-even at six. one klaviyo flow rebuild at agency rates pays for the whole library.
JUST THIS SKILL
one file, $19. you can always upgrade to the library later.